LASTC is pleased to announce two events featuring visual information designer Patrick Hofmann. Patrick is a popular speaker who has led entertaining and informative sessions at STC conferences.
Pictures and profits: the ROI of visual information design – Thursday, May 3
Through real and recent case studies, discover how using fewer words and more pictures can improve your product documentation, training, and usability – to not only save costs but generate revenue for your employer or your company. From wordless manuals to visual help, from product decals to packaging, creating usable, visually helpful information can please your users and your company's bottom line. Furthermore, learn usability testing techniques and customer insight-gathering strategies that are not only affordable, but in some cases, free. From recruiting to rewarding test participants, to conducting and recording the usability test, there are countless proven ways to evaluate your products and services with users from around the world, with little to no investment. LocationEmbassy Suites 1440 East Imperial Avenue El Segundo, CA 90245 Schedule5:30: Pre-meeting meet-and-greet 6:00: Networking and check-in 6:30: Dinner 7:00: Business meeting 7:15: Presentation CostLASTC members: $25 STC members: $30 Non-members: $35 Make a reservation by Friday, April 27, and get $5 off.To make a telephone reservation: leave your name and phone number at 310-535-6558. Or, send an email to treasurer@lastc.org ; make sure to include your name, number of reservations, and whether you want a chicken or vegetarian meal. For more information, visit http://lastc.org/thismonth.html. Intuitive images: creating and evaluating usable graphics – Saturday, May 5In our end-user manuals, web pages, portable digital devices, and interface designs, our pictures always seem to play a subordinate role to our words. We find them too hard to illustrate; we encounter too many resolution and incompatibility issues, and we can never seem to make them attractive enough, meaningful enough, and usable enough. In this tutorial, we will get very graphic with these challenges. We will spend a fun-filled session sharing common problems, evaluating your existing design challenges, visualising different types of information, and working on some innovative hands-on exercises. In the end, the tutorial's goal is to help both information developers and usability professionals evaluate and boost the visual appeal and usability of the information that they produce, and to empower them with simple tips and tricks to become visually and graphically savvy. In the past, this presentation has attracted more managers and information specialists than illustrators and graphic designers, because it reveals that the former group is clearly vital to the development of usable visual information, and offers solutions that benefit both 'textual' designers and 'visual' designers alike. This workshop will cover the following topics:
LocationEmbassy Suites 1440 East Imperial Avenue El Segundo, CA 90245 Schedule8:30: Check-in 9:00: Workshop begins 12:30: Workshop concludes CostSTC members: $50 Non-members: $75 Make a reservation by Thursday, May 3. To make a telephone reservation: leave your name and phone number at 310-535-6558. Or, send an email to treasurer@lastc.org; make sure to include your name and number of reservations. For more information, visit http://lastc.org/workshops.html.
2007 STC Israel 40th Anniversary Convention Registration is now open for the 4 June 2007 STC Israel 40th Anniversary Convention. The convention theme is: The Proactive Technical Communicator: Multiple Disciplines, Multiple Perspectives. Early-bird registation gives you the best possible rates - so register now! A brief reminder on rates: STC Members: NIS 2 55 ($60) Nonmembers: NIS 525 (US$125) This is one of the best deals in town. We have an exciting program planned with top notch presenters. For updates on the convention, presentations, sponsors, and more, visit our Convention home page. We look forward to seeing you there! Debbie Shapiro Home :: Jobs :: Events :: Past Meetings |